Branding

Branding

Branding

Motion Graphics

Motion Graphics

Motion Graphics

Product Design

Product Design

Product Design

Digital Healthcare Engagement

Year

2024

Client

The Prakash Hospital

Timeframe

12 weeks

Prakash Hospital, located in Noida, has been a trusted healthcare provider, offering a broad range of medical services, from emergency care to specialized treatments. Renowned for its commitment to excellence, the hospital is dedicated to providing high-quality healthcare in a compassionate, patient-centered environment. The hospital’s team of skilled professionals ensures that every patient receives personalized care, utilizing state-of-the-art medical technology and treatments. Prakash Hospital’s focus on patient well-being and its reputation for compassionate care have made it a trusted name in healthcare within the community.

Prakash Hospital, located in Noida, has been a trusted healthcare provider, offering a broad range of medical services, from emergency care to specialized treatments. Renowned for its commitment to excellence, the hospital is dedicated to providing high-quality healthcare in a compassionate, patient-centered environment. The hospital’s team of skilled professionals ensures that every patient receives personalized care, utilizing state-of-the-art medical technology and treatments. Prakash Hospital’s focus on patient well-being and its reputation for compassionate care have made it a trusted name in healthcare within the community.

Prakash Hospital, located in Noida, has been a trusted healthcare provider, offering a broad range of medical services, from emergency care to specialized treatments. Renowned for its commitment to excellence, the hospital is dedicated to providing high-quality healthcare in a compassionate, patient-centered environment. The hospital’s team of skilled professionals ensures that every patient receives personalized care, utilizing state-of-the-art medical technology and treatments. Prakash Hospital’s focus on patient well-being and its reputation for compassionate care have made it a trusted name in healthcare within the community.

Challenges

Elevating Digital Healthcare Engagement

Elevating Digital Healthcare Engagement

Elevating Digital Healthcare Engagement

Our Process

The project began with a complete redesign of the hospital’s website using Next.js (latest version), ensuring a modern, responsive, and fast user experience. Firebase was utilized for backend solutions, with Vercel handling the hosting. We paid special attention to the homepage, which the hospital was dissatisfied with. To elevate it, we used a drone to capture a 360-degree view of Prakash Hospital and the surrounding Noida area, providing an immersive experience on the website—adding value at no additional cost. Alongside this, we revamped the SEO strategy by targeting over 15,000 keywords, focusing on both on-page and off-page SEO. Month-on-month, we’re aiming for a 20% increase in organic traffic. The content creation process involved writing blogs, landing pages, and other optimized pages. Social media was also revamped with vibrant graphics and professional designs aimed at improving user engagement. In addition, we carried out a photo shoot of the hospital’s infrastructure, doctors, and staff, including high-quality drone shots and professional portraits, which will be uploaded to the website within the next week. We are committed to growing the hospital’s organic traffic by 10x over the next six months, focusing on SEO and content creation with no paid campaigns.

The project began with a complete redesign of the hospital’s website using Next.js (latest version), ensuring a modern, responsive, and fast user experience. Firebase was utilized for backend solutions, with Vercel handling the hosting. We paid special attention to the homepage, which the hospital was dissatisfied with. To elevate it, we used a drone to capture a 360-degree view of Prakash Hospital and the surrounding Noida area, providing an immersive experience on the website—adding value at no additional cost. Alongside this, we revamped the SEO strategy by targeting over 15,000 keywords, focusing on both on-page and off-page SEO. Month-on-month, we’re aiming for a 20% increase in organic traffic. The content creation process involved writing blogs, landing pages, and other optimized pages. Social media was also revamped with vibrant graphics and professional designs aimed at improving user engagement. In addition, we carried out a photo shoot of the hospital’s infrastructure, doctors, and staff, including high-quality drone shots and professional portraits, which will be uploaded to the website within the next week. We are committed to growing the hospital’s organic traffic by 10x over the next six months, focusing on SEO and content creation with no paid campaigns.

The project began with a complete redesign of the hospital’s website using Next.js (latest version), ensuring a modern, responsive, and fast user experience. Firebase was utilized for backend solutions, with Vercel handling the hosting. We paid special attention to the homepage, which the hospital was dissatisfied with. To elevate it, we used a drone to capture a 360-degree view of Prakash Hospital and the surrounding Noida area, providing an immersive experience on the website—adding value at no additional cost. Alongside this, we revamped the SEO strategy by targeting over 15,000 keywords, focusing on both on-page and off-page SEO. Month-on-month, we’re aiming for a 20% increase in organic traffic. The content creation process involved writing blogs, landing pages, and other optimized pages. Social media was also revamped with vibrant graphics and professional designs aimed at improving user engagement. In addition, we carried out a photo shoot of the hospital’s infrastructure, doctors, and staff, including high-quality drone shots and professional portraits, which will be uploaded to the website within the next week. We are committed to growing the hospital’s organic traffic by 10x over the next six months, focusing on SEO and content creation with no paid campaigns.

The Results

In just two months, Prakash Hospital's digital presence was transformed. The website now boasts improved speed and performance, as reflected in performance metrics similar to the FMS website. The SEO improvements have been significant, with on-page SEO optimized, and monthly traffic increasing by 20%. The site audit score has vastly improved, reflecting a healthier website with higher domain authority and rating. The user experience has been enhanced, and patient inquiries are now being handled effectively through the new admin dashboard, ensuring that leads are followed up promptly. As part of the overall enhancement, we also created high-quality video and photo content, including drone footage and professional doctor portraits, further contributing to the hospital’s brand image. Looking ahead, we aim to boost organic traffic by 10x without relying on paid promotions. Our efforts have already started yielding results, and the hospital is now well-positioned to benefit from increased visibility and engagement, both online and offline.

In just two months, Prakash Hospital's digital presence was transformed. The website now boasts improved speed and performance, as reflected in performance metrics similar to the FMS website. The SEO improvements have been significant, with on-page SEO optimized, and monthly traffic increasing by 20%. The site audit score has vastly improved, reflecting a healthier website with higher domain authority and rating. The user experience has been enhanced, and patient inquiries are now being handled effectively through the new admin dashboard, ensuring that leads are followed up promptly. As part of the overall enhancement, we also created high-quality video and photo content, including drone footage and professional doctor portraits, further contributing to the hospital’s brand image. Looking ahead, we aim to boost organic traffic by 10x without relying on paid promotions. Our efforts have already started yielding results, and the hospital is now well-positioned to benefit from increased visibility and engagement, both online and offline.

In just two months, Prakash Hospital's digital presence was transformed. The website now boasts improved speed and performance, as reflected in performance metrics similar to the FMS website. The SEO improvements have been significant, with on-page SEO optimized, and monthly traffic increasing by 20%. The site audit score has vastly improved, reflecting a healthier website with higher domain authority and rating. The user experience has been enhanced, and patient inquiries are now being handled effectively through the new admin dashboard, ensuring that leads are followed up promptly. As part of the overall enhancement, we also created high-quality video and photo content, including drone footage and professional doctor portraits, further contributing to the hospital’s brand image. Looking ahead, we aim to boost organic traffic by 10x without relying on paid promotions. Our efforts have already started yielding results, and the hospital is now well-positioned to benefit from increased visibility and engagement, both online and offline.